Pole Walking Australia
+29% increase in online sales for Pole Walking Australia
How we helped Pole Walking Australia increase online sales by 29% with a website refresh and SEO content strategy.
The client
Pole Walking Australia is the Australian Health Professionals’ first choice provider for training, products and service for the Urban Poling form of Nordic walking. Pole Walking Australia sells Nordic walking poles and online walking courses to health professionals such as physiotherapists, exercise physiologists and occupational therapists.
The challenge
Pole Walking Australia are a small, family run business who did not have a big budget, however they knew they needed to upgrade their online presence in order to keep up with the competition, build trust with their target audience, and ultimately sell more products online.
Their website was slow and outdated, and was hardly driving any organic traffic and was not converting to sales.
- Slow, outdated website
- Low organic search traffic
- Low conversion rate
The plan
On a limited budget, our plan was to upgrade and re-design the website and website messaging, and devise a content marketing strategy that the Pole Walking Australia team could execute themselves.
- Website refresh
- Fresh brand messaging
- Create and promote lead generating eBook
- Content marketing strategy
Want results like this?
Book a callJoe at Amplified Marketing has been great for our business. Traffic through our website has increased substantially since we engaged his services. He has refreshed our website, made it much more engaging for customers and improved the e-commerce aspects. He is always prompt to assist with any issues we have had and has made some great suggestions for improvement of traffic flow. We can definitely recommend his services.